With a tight integration of the textured leather strap, the watch fits very securely on the wrist. The dial is available in black or galvanic silver. Inside the watch is a Swiss ETA 2896 automatic movement. This isn’t the only classic styled big date watch this year, but is a good contender for your buying dollars.

The models for these watches were the machines that hang on the walls of the cellar or in the niche of the storage room that are used to gauge water, electricity, and gas usage. But, when you see them in the daylight, you’ll realize that these watches are far too beautiful to hide away like that. They are unerring embodiments of the laws of measurement and counting. This is why these black versions of Tangente, Tetra, and Tangomat are called Norma—just like the word NOMOS itself, “norma” signifies “rules” and “order

The black matte material that coats the tempered surgical steel case, making it even harder, is called titanium aluminum carbo-nitride (TiAlCN). There’s more at stake here than just beauty: this type of extra layer, which is deposited using a physical vapor deposition (PVD) process and measures less than a thousandth of a millimeter thick, is also commonly added to tools such as milling cutters and drill bits to protect them against abrasive wear.

1The use “Glashütte” as a designation of origin for watches is protected. It is comparable to the names “Parma” or “Champagne” that grace the labels of ham and sparkling wine respectively. It is very important to NOMOS that the name “Glashütte” continues to be an assurance of quality in the world of fine watches.

The regulations are strict: Not just anybody can adorn their watches with the “Glashütte” designation simply because they happen to have a company here or they themselves are from Glashütte. In order to be permitted to sell a watch as a “Glashütte watch,” the law stipulates that at least 50 percent of the movement’s value must be added in Glashütte. If a manufacturer procures movement parts for 100 euros from an outside source, they must then carry out work on the movement in Glashütte that is valued at a minimum of 100 euros. Of course, it is simply impossible for one producer to make all pieces across the board entirely by itself. Therefore, local manufacturers are permitted to acquire individual pieces (such as straps, clasps, or movement components) from suppliers outside Glashütte.

NOMOS movements are developed and constructed in Glashütte and, depending on the model, between 75 and 95 percent of the value is added here. This means the creation of jobs for local watchmakers, engineers, and toolmakers. It also means that our customers receive the best possible watches and the assurance that the name “Glashütte” will permanently remain a synonym for handiwork of the highest quality.

Lots of traffic at the flagship store, the place for NOMOS watches direct from Glashütte

2.Sustainable work According to the dictionary, sustainable means “having a strong effect over a long period of time.” In common usage, though, this is generally associated with protecting the environment and conserving natural resources. At NOMOS we strive as best as we can to produce in a way that allows us to make the best possible watches today without hanging someone out to dry tomorrow. That is to say that NOMOS tries to make its watches without displacing the costs to future generations.

A fitting story here is that of an employee who recently referred to the piece he was working on as a “slow watch.” Of course, the watch itself did not run slowly. What he meant was something else. In fact, it is quite a nice thought. “Slow food” is the name of a movement that started several years ago in Italy. The movement places emphasis on the pleasurable, sensible, and regional eating experience, in contrast to globalized fast food that is completely lacking in pleasure and generally has little to do with nourishment. This connection between this approach to food and our watches holds up in the sense that NOMOS works regionally, producing everything from A to Z right in Glashütte. What’s more, the  production is sustainable and conserves natural resources. At the same time, they do not forgo creativity, culture, or quality – or the joy of beautiful watches, for that matter – be it in Glashütte, with those who make them, or throughout the wide world, on your wrist, for instance.

3 .Art and reading material  NOMOS collects art, because art is good for you. Whether in the offices and hallways, or in the canteen and cafeteria, or even in the washrooms, you can find pictures, sculptures, video installations.
The collection so far includes – amongst others - the artists Stefan Höller, Sigune Siévi, Tilman Wendland, Klaus Schmitt, Lage Opedal, Dirk Skreber, Eric Lanz, Edward Keinholz, Gudrun Peukert, Michael Margos, Franz Goebel, Matthew McCaslin, Bertram Jesdinsky, Antje Heinrichs, Jörn Grothkopp, and Jörgen Erkius..

The tennis champion, wearing her white TAG Heuer Formula 1 ceramic and stainless steel watch and the TAG Heuer sunglasses she designed, drove the TAG Heuer Tesla roadster around the streets of Manhattan Beach, catching the eyes of beach-goers and fellow drivers alike.

The TAG Heuer Tesla Roadster will remain in Los Angeles until July 29, when it will arrive in Malibu, Calif. for the first American “Odyssey of Pioneers” event and watch exhibit.

Legendary Soviet cosmonauts Valery Kubasov, Alexei Leonov, and U.S. astronauts Thomas Stafford and Vance Brand opened the unique exhibition of photographs, dedicated to Soyuz-Apollo project. 30 archived photographs reflected the history of this legendary mission have been sorted out to the exhibition by RIA NOVOSTI (Information Agency). During the opening ceremony the cosmonauts and the astronauts left their autographs on the photographs. Now the exhibition is opened for all the visitors from July 22d to 31st in GUM.

During the cocktail evening in OMEGA boutique the legendary cosmonauts were presented the limited edition of OMEGA Speedmaster Professional Apollo-Soyuz “35th Anniversary”. After the awarding ceremony the space heroes had a special surprise – a chocolate Torte with Apollo-Soyuz and OMEGA Speedmaster emblems.

At this point you might be asking yourself, what role did the Navy SEALs play in these watches and their development?  Well, Hector and Kag were each given one of the Diving Alarm’s to wear and test for the past year.  This included use during their daily lives as well as SEAL re-certification courses (performed each quarter), and any other missions, activities, etc. they may have been involved in.  In return, the SEALs gave Jaeger quality feedback on looks, feel, and durability.  The cases were darkened so as not to reflect light on stealth missions (SEALs have been relegated to masking the reflective surfaces of watches with black electrical tape for years).  Kag’s watch looks practically brand new, and the only damage Hector managed on his watch was when the bezel was knocked out breaking down a door with a battering-ram (Go figure, right?).  Despite the violent jolt that accompanied that damage, his watch continued to work perfectly and does so to this day.

The motto of the SEALs is “never quit”.  Ever.  No matter the situation, they will go forward or die trying.  These watches have been produced with that same line of thinking.  Even under the harshest conditions, they take a lickin’ and keep on tickin’.  SEALs rely on accurate timing and synchronization of their watches, and discrepancies in timing between SEAL team members can mean delays in their approach, their mission, and their exit strategy.  If you don’t believe that, try staying in the same position, perfectly still, for hours on end with your timepiece the only bearing you may be able to use. 

In an homage to the SEALs’ establishment in 1962, Jaeger-LeCoultre has produced 81 limited edition titanium Diving Alarms, the Incursion Edition, 19 in orange with black PVD coating and 62 in yellow with grey PVD coating.
For the closing ceremony, Jaeger-LeCoultre invited a select group of VIP’s to attend, VIP’s who had reserved one of the 81 Incursions, and who were to receive them the following day.  I had the opportunity to meet three of these gentlemen, all of whom happened to be purchasing the yellow version of the Incursion, one of whom traveled all the way from Melbourne, Australia to receive his.  To suggest that they couldn’t wipe the smiles off their faces would be putting it mildly.  And can you blame them?  Of course not.  They were picking up their brand new limited edition Jaegers and spending the day with Navy SEALs.  That qualifies as a track on the best-hits-of-your-life-album…at least to those of the horological persuasion.

The singer will once again perform the official Waka-Waka official FIFA World Cup song, this time dressed in an outfit comprising a tulle top embroidered with multi-coloured pearls, a silk fringed skirt with floral motifs and a denim belt embroidered with African-style pearls. The look will be completed by leather bracelets decorated with floral silk decoration.

The new Luminor for Paneristi’s Anniversary, designed by Officine Panerai and bearing in mind the guidelines and preferences expressed by the community of “Paneristi”, comes with a 44 mm Luminor case, distinguished by the classic crown-protecting bridge device, making the watch water resistant up to 30 atmospheres (approximately 300 m in depth).

The case, bezel, bridge and crown are coated in DLC, as is the buckle that closes the strap in antiqued leather. The watch is personalised by the steel caseback, which bears the engraved inscription Paneristi.com, and Tenth Anniversary.

Standing out on the black dial are the classic numerals and large index markers so typical of Panerai, made in a special ecru SuperLumiNova® – which also coats the hands – adding to the watch’s vintage look. “Luminor Panerai” and the OP logo are engraved in white. The movement of the Luminor Logo DLC – 44mm is the hand-wound OP I calibre.

The Luminor for Paneristi’s Anniversary was launched on the Paneristi forum on 1st July 2010 and the same medium was used to provide instructions for ordering the watch. The 300 pieces produced sold out in the few minutes following the publication of the relative post.

As pioneers of high-tech ceramics in the watch making industry, Rado has once again exploited its unrivalled knowledge in producing this timepiece. The tapered bracelet gently and sensually embraces the wrist. Highly flexible, it offers exquisite comfort and elegance to all who wear it.

Choose from three different styles all with uncompromising luxury.
The automatic is sleek with a silver finish and also comes in a jubilé version with eight single diamonds delicately set on the black polished dial, giving it a simple yet tasteful aura. A more refined version of the Centrix has a mother of pearl dial which is further adorned with a line of diamonds on its circled edge.
Three steel colored hands and the date at 3 o’clock, all protected underneath the finely metallized edge to edge sapphire crystal.